Pure AF aligns to and creates the values that are unable to be replicated in the beauty industry. Focusing on products that contain no chemicals, Pure AF is ‘pushing for what you want in the world’ – a better world for all of us. Pure AF uses innovative reduced waste packaging in cardboard tubes to minimize plastic waste in our landfills. The body bars are entirely package-free. Our ingredients are plant-powered, 100% responsible, and designed and created in Canada to help sustainability within our local communities.
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